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Projects
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- The Olivar Corp Inc. - In conjunction with olive oil expert Dolores Smith, Sizzling Communications created a two-pronged approach to launch a premiere line of Spanish Extra Virgin Olive oils in Toronto. This included a tapas night and olive oil tasting at Pimenton and a 6 course Spanish meal- each dish prepared using a different olive oil on the eve of April's Full Moon (in homage to Full Moon Olive Oil- the jewel in the Olivar Corp Inc's crown). Successful multi-media pick up.
- Upper Canada Cheese Company- Worked with the team at UCCCo. to launch a brand new cheese: Guersney Girl. Sizzling Communications crafted a unique online voting recipe campaign involving some of the region's best chefs to get the word out amongst chefs and cooks as well as the buying public culminating in a live recipe cook-off with the top three voted chefs. Jason Bangerter of Auberge du Pommier won- event held at the Cheese Boutique. Successful media and end-user launch.
- Hall's Kitchen- Mini campaign to create a buzz about Hall's Kitchen's healthy, delicious vegan soups. Aimed at online writers and bloggers, most of whom suggested "add-ins" to customize the soup to their own preferences.
- Arvinda's Artisanal Spice Blends and Healthy Gourmet Indian Cooking School- Created a comprehensive Winter 2009/2010 Campaign including the Merry Masala Cookie Exchange to highlight spices in a new light. Garnered National media response online, in national newspapers, and on TV.
- Aprhodite Cooks and Chef Vanessa Yeung- Worked with the talented young Chef Yeung, our own Dim Sum expert in helping raise her profile as well as her Singles and Couples Supper Club cooking classes. Crafted a Year of the Tiger/Chinese New Year Campaign (including a special dumpling for the occasion) for Chef Yeung and highlighted her supper club classes with national exposure.
- Cookin' Greens for the Toby Brand: Sizzling Communications generated recipe ideation, press releases and web site content and research for client.
- For Chef Pilar Cabrera Arroyo, we organized a three-week, multi-venue promotional cooking/teaching tour throughout some of Toronto’s best eateries by one of Mexico’s best chefs. Sizzling Communications received acclaim in the Toronto Star (twice) for organizing the Sold Out events, which was also featured in Good Food Revelation and most other online publications in the area.
- OLA: Of Latin America Dining Experience - we created and organized Toronto’s first, seven-course celebration of Latin American food with proceeds benefiting Youth Link. Multi-media covereage ensued.
OLA EVENT-
WATCH THE VIDEO HERE
- The Oliver Ranch Company (page 1 and page 2)- we organized Canada’s first formal Beef Tasting event, provided media exposure and further opportunities for client.
- Angela Tunner- The Renaissance Gourmet – Provided press release writing, website content and ideation support
- Christine Cushing for “Fearless in the Kitchen”- Sizzling Communications ghost wrote all of the blog entries and articles on the VIVA Network Site (published Fall 09)
- Crystyl Mo- Shanghai-based food writer- we set up her week-long, specialized itinerary to meet her various national media assignments.
- Rudy Guo- Osteria Shanghai, Shanghai, China- we wrote launch publicity materials, biographies, website content.
- CRFA Show 2008- Sizzling Communications worked with the Spirit of Hospitality team to deliver Canadian A-List chefs for two cooking stages over three days for Canada’s largest hospitality show.
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